Japanese for "picture word", Emoji are often pictographs—images of things like faces , weather , emotions or activities . They arrived on the scene in Japan long before they were popularized in North America via the smartphone. The humble emoticon :) is its predecessor.
Both emoji and emoticons do one thing well, they express an emotion or idea succinctly . They've become part of the way we speak online and they aren't going away. You might be surprised to learn that there are several international Emoji standards for cross-device consistency. This is serious business .
Today, we're happy to announce that Recollective now natively supports emoji and emoticons across the entire application. This is a benefit to both participants and study moderators when it comes to getting across meaning , feeling and personality .