The Market Research Event 2011 #TMRE #MRX

The count down is on. Ramius' TMRE team is gathering their supplies, finalizing their conference strategy and saying their good-byes. This Sunday Phillipe Dame, Simon Chen (@sylc) and Alfred Jay will be jetting off to sunny Orlando where they will be meeting up with the who's who of the Market Research community.

While there we plan on checking out as many sessions as possible, but with so many interesting presenters it was hard to choose. Official TMRE tweeter Nick Zeckets (@nickonbiz) lists his Top Seven Session picks. While I think they all look great, we've also compiled a list of must see sessions of our own (this list only represents a fraction of what we plan on attending):

  • "Valuing Website Ratings versus Traditional Survey Ratings: Do They Tell the Same Story", presented by Dr. D. Randall Brandt from Maritz Research is one session that we won't be missing.
  • Tuesday at 10:45am we plan on learning "How to Maximize the Relationship Between Social Media and Market Research, Improve Worldwide Customer Communications and Conserve Resources", presented by Texas Instruments.
  • Symrise USA and Socratic Technologies Inc. are discussing how to "Sniff Out Enhanced Panel Insights By Bridging Multiple Research Methodologies".

Aside from the many sessions we're excited about attending and posting blog recaps on, we're also going to be tweeting up a storm. I strongly suggest you follow @ramiuscorp for up to the minute conference updates.

For us November 9th isn't going to be just about the conference. We're very excited about launching our new market research platform Recollective that day! If you're lucky enough to be attending TMRE be sure to stop by booth 809 to talk to our team about this groundbreaking technology, and what it could mean for your research. Look for the big red signs and you'll find us. We look forward to seeing everyone there.

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This entry was posted in Marketing Research, Qualitative Research, Recollective, TMRE