The 2019 GRIT report was published today and I’m incredibly proud to see Recollective ranked among the most innovative tech suppliers for the first time. As many of our customers know, we launched way back in 2011 and have often been referred to as the best kept secret in the industry, so it’s great to finally make the list and come out of the shadows!
What really thrilled us was to realize that not only are we ranked among the most innovative tech suppliers in an increasingly competitive crowd, but Recollective has been used at:
- 19 out of 50 of the Top 50 Most Innovative Suppliers
- 19 out of 50 of the Top 50 Qualitative Research companies
- 20 out of 50 of the Top 50 Strategic Consultancies
We’ve worked very hard to build a research platform that’s easy to use, fast to deploy into field and rich with features to deliver compelling, innovative research. Many of our award-winning customers not only trust Recollective as the foundation to deliver their online research, but have helped us, inspired us and continue to collaborate with us as we evolve the platform.
We’re looking forward to working with you all over the coming year and would like to thank you for the recognition, but most of all for your ongoing support. We have some amazing new developments in the pipeline that will further push the boundary of online research that we can’t wait to share!
Not only that, but we’ve recently expanded our team to include Research Services capabilities and are building an ecosystem of supplier-side partners familiar with our platform to help even more agencies, independent moderators and brands discover Recollective.
As the report’s infographic states: the future’s so bright we gotta wear shades!
Thank you all for the support from everyone at Recollective.
Following at the heels of our recent product improvements, we’re happy to announce that our July 2019 Recollective product update introduces several more highly anticipated features. This latest release went live today to all customers.
The key features of this update are:
- Screen Recordings
- Integrated Stock Photos
To learn more about the release, please download (and share) our Recollective Product Update: July 2019 (PDF) or keep reading. Continue reading
By Ryan Conlon
Concept testing has always been a crucial step in the process of bringing any new product or idea to market. All of the time and money spent on development can be completely wasted if it turns out that your intended market has no interest in what you have developed. This is where concept testing comes into play.
We’re excited to announce that a number of highly anticipated enhancements are included in the May 2019 update of Recollective. This latest release will be rolling out to all customers as a free update starting next week.
- Scale & Allocation question types
- Two-factor authentication for enhanced security
- Email sender authentication to maximize email deliverability
- Shortcut Icon (Favicon) customization to enhance site branding
We also want to highlight that we recently improved our customer support system and its integrated knowledge base.
To learn more about the release, please download (and share) our Recollective Product Update: May 2019 (PDF) or keep reading. Continue reading
Thousands of studies took place on Recollective in 2018 and hundreds of thousands of participants came through our virtual doors to respond and interact. Countless task responses, videos and discussions posts were contributed which add up to millions of words. Before we knew it, another insightful year had drawn to a close.
Before we kick off new a series of blog posts in 2019, we thought it would be fitting to summarize all that we accomplished in the development of Recollective in 2018.
Our customers add their unique research expertise to Recollective and ultimately it is they who take it to market. This shared-success model means the quantity and quality of feedback we get is invaluable. We never stop improving and only wish we could deliver on these ideas faster.
What I’ll do in this post is summarize the most significant platform updates from 2018 and then highlight some of the smaller, yet important, usability improvements that were directly inspired by our customers. Continue reading
At the heart of every Recollective study is a community of participants that have the opportunity to share and discuss their insights. We’ve recently enhanced the ability for that community to engage one another by allowing individuals and groups to be directly mentioned … “Isn’t that awesome @everyone?”
Mentions can be used to direct comments to individuals in a busy discussion but they are also a great way to pull new people into an existing conversation.
This new feature has been added to all conversational areas of a study such as comments on task responses and discussions. Simply typing @ will now reveal a searchable list of names and segments.
Research agencies that consistently conduct community based projects tend to do so using the same set of features and design elements for most of the projects they run. What design elements compose that set, however, vary considerably from firm to firm. Given this variance, there is opportunity to learn from one another and to think about how the wide breadth of possibility introduced by a community platform can help to sell more research.
To seize this opportunity, we’ve identified and reviewed the different emerging or commonly executed community design elements on Recollective. In doing so, we provide a window into how the industry currently works with communities, give you a sense of where future opportunity exists, and how you can better position your own research bids.
- Private – IDI replacements, no sharing between participants
- Collaborative – Focus Group replacements, aim to generate conversation
- Blue Sky – Open-ended structure, participants only engage with what interests them
- In-The-Moment – Capture designated transactions in a participant’s life
- Journal – Ethnographic, document elements of a participants day-to-day life
- Ongoing – Always accessible research platform, achieves speed and convenience
Recollective is an activity-based platform for engaging participants in qualitative research. Each activity can be comprised of various tasks to collect a complete and varied set of responses. One of our more popular task types allows any image to be rated and reviewed. In our latest release, we’ve greatly updated this Image Review task type.
Qualitative research often includes a visual stimulus such as advertising drafts, product renderings, packaging concepts, and more. We’ve also seen image reviews exploited creatively, such as depicting emotional reactions and asking participants to select how they feel.
Overall, the demand for the Image Review task type has been high – and its usage has been diverse. We therefore wanted to make it more flexible in its setup and analysis.
With Europe’s new data protection law (GDPR) coming into effect on May 25th, we decided to greatly increase the flexibility afforded to Recollective site administrators when it comes to defining the legally-binding agreements for study participants.
Very soon, Europe’s data protection rules will undergo their biggest changes in two decades. The European General Data Protection Regulation (GDPR), which will come into force on May 25, 2018, will impact how researchers collect and store personal data from European citizens.
If your organization is based in the European Union or you plan to collect data from EU citizens, it is essential that you become familiar with the GDPR. We’ve prepared a brief outline of GDPR requirements, its impact for Recollective customers and some recommendations.